Ford Axing all cars except Mustang and Focus Active Crossover in North America

[Spykexx]

Indeed. People seem to forget exactly what national $4/gallon of gasoline did for truck and SUV sales.

Instead we'll get to deal with electrics that can't even make it across an entire state before needing a full recharge.

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[68fbjjz109]

Instead we'll get to deal with electrics that can't even make it across an entire state before needing a full recharge.

And a ICE car can make it across without refilling?

ICE have had the advantage of a 100 years of infrastructure and technological development by many major corporations and countries.

Hybrids and electric vehicles have enjoyed almost a 10th less time in and are radically changing as the market shifts. A car with an aluminun air battery could get across the country with two cell swaps.

 

[obgod3]

Guess Ill get a Lexus when my fusion lease is up. That was easy...No interest in a crossover or suv.

 

[TomcatDriver]

Stupid move, doesn't make sense. I'm sure they are making money on the Fusion. Just because you make MORE money on a truck/SUV doesn't matter unless you can somehow convert your auto capacity to trucks AND (this is important) the market for trucks/SUVs isn't already saturated and you can actually sell more of them. As far as I can tell there is no problem with truck supply, so why leave money on the table?

It's like I'm selling peaches, apples, and plums. Last year I sold 1000 bushels of peaches, 600 bushels of apples and 200 of plums. My profit margin is $5 a bushel for peaches, $3 a bushel for apples and $2 a bushel for plums. If I stop selling plums it doesn't make me any money unless I can convert plum sales to peach or apple sales, I'm just losing $400 in sales.

 

[tripleyellowmustang]

Indeed. People seem to forget exactly what national $4/gallon of gasoline did for truck and SUV sales.

Just what I told my wife tonight. Remember when gas prices were extremely high a few year ago, Ford couldn't sell enough gas friendly cars.:doh:

 

[millhouse]

Just what I told my wife tonight. Remember when gas prices were extremely high a few year ago, Ford couldn't sell enough gas friendly cars.:doh:

Seriously, you couldn't give away SUVs back then. The price savings the MPG provided in new small cars nearly paid for the monthly vehicle loan.

 

[michail71]

It didn't say anything about internationally. But outside of the Mustang Ford's offerings in cars just doesn't keep up. Europe seems to get the better Ford cars anyway.

The Kia Stinger seems to be a hot item now. But it is a Kia, if you can get over that.

They just need to take the big Kia logo off that steering wheel and they may have something. It looks a bit like Mercedes and BMW had a secret love child together and are pretending it's Jaguar's

 

[italianstallion]

I had been in the market for an X5 before I got this car, I know a very different vehicle. But I've seen the death of cars and driving on the way. I decided to have a little fun first.

Amen to that. I was going to buy a Jeep Grand Cherokee the week before I too decided that I wanted to have a fun car before they no longer exist.

Honestly, the thing I'm most shocked about is them axing the Fusion. Every perception I have of that vehicle is that is a solid vehicle that dealers couldn't replace fast enough with how quick they were selling. The buzz and market reception on that car when the redesign came out is clearly quantified by the number of those cars I see on the road even just driving two miles to the grocery store.

The thing I dislike about all this is the entire consumer market preferring SUVs (myself included before getting the Mustang). Everyone is trying to get up higher and see the road better, which makes it harder for us in Mustang's and sedans to see beyond the car in front of us, period. And if in the future everyone on the road has an SUV, guess what? That selling point is no longer going to be a selling point.

 

[Silver Bullitt]

Instead we'll get to deal with electrics that can't even make it across an entire state before needing a full recharge.

Yea, and just think when you have an ice storm and your power is out for two weeks. Better hope you have plenty of food unless you plan on walking to the store.

 

[AlmostFamous]

Amen to that. I was going to buy a Jeep Grand Cherokee the week before I too decided that I wanted to have a fun car before they no longer exist.

Honestly, the thing I'm most shocked about is them axing the Fusion. Every perception I have of that vehicle is that is a solid vehicle that dealers couldn't replace fast enough with how quick they were selling. The buzz and market reception on that car when the redesign came out is clearly quantified by the number of those cars I see on the road even just driving two miles to the grocery store.

The thing I dislike about all this is the entire consumer market preferring SUVs (myself included before getting the Mustang). Everyone is trying to get up higher and see the road better, which makes it harder for us in Mustang's and sedans to see beyond the car in front of us, period. And if in the future everyone on the road has an SUV, guess what? That selling point is no longer going to be a selling point.

Ford was still selling 300,000 Ford Fusions in 2015. They haven't updated the vehicle since 2013 so it's no surprise its sales are slipping now.

 

[SVTSNAKE351]

:tsk::tsk::tsk::rant::rant::rant:This is just pathetic on so many levels.like people have said,if gas goes up,FORD will have nothing but problems.i will NEVER,and the ROCK means EVER by an electric car!!!

 

[LETHAL]

Hackett is a fool.

 

[mustanghammer]

Explains this: https://www.roadandtrack.com/motorsports/a19838299/ford-mustang-to-nascar-monster-energy-cup-2019/

I hate it. SUVs suck and would much rather drive a sedan when not driving my Mustang.

 

[AlmostFamous]

Explains this: https://www.roadandtrack.com/motorsports/a19838299/ford-mustang-to-nascar-monster-energy-cup-2019/

I hate it. SUVs suck and would much rather drive a sedan when not driving my Mustang.

If gas stays in the $2-$3 range, I don't necessarily think Ford is making a bad decision financially. It's just a big risk at this moment. Thinking long-term, electric CUV's are the vehicle of the future.

 

[aspensilver]

Four dour mustang someday with hidden/trick door handle?
Maybe they are taking the sedan to Lincoln?

Shocked. I woulda thought the Fusion made the cut -- if you want a sedan from Ford it's the Fusion. Combine some of your disappearing Focus and Taurus sales into Fusion, and that sounds like a solid $ maker. I had a 2013 Fusion, it was a great family car and what got me interested in Ford again.

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