Ford Racing Branding Now Appearing on Production Cars

[Mach 307]

Not that this is really news, as it’s expected, but looks like Ford is finally switching over to Ford Racing branding on their performance production vehicles. As many of you know, the name change occurred around September 2025. On the GTD, Ford Performance branding persisted. But, on the Dark Horse SC, this has changed to Ford Racing.

GTD:

Dark Horse SC:

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[Optimum Performance]

Yes, you will see it trickle out more and more. Ford sent us the Ford Racing Clip Art for our new website because that was my question to them. Which name are we going to use in the future?

 

[Mach 307]

Yes, you will see it trickle out more and more. Ford sent us the Ford Racing Clip Art for our new website because that was my question to them. Which name are we going to use in the future?

I think they’ll stick with Ford Racing for the long term, but I have a lot of love for the Ford Performance name. We saw some truly awesome cars be produced under that umbrella. The 2014-2019 Fiesta ST, 2013-2018 Focus ST, 2016-2018 Focus RS, 2020-2024 Explorer ST, 2017-2022 Ford GT, 2015-2020 GT350, 2020-2022 GT500, 2021-2023 Mach 1. It’s going to truly be hard for them to top those vehicles they produced during that time.

 

[Strokerswild]

Sweet, now all the Ford Racing stuff that's on my '15 and has been since the move to Ford Performance that year is like new again. Other than the font.

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