Nameplate for the Ecoboost 2.3?

[SStormtrooPer]

Jesse, I believe TwinForce was for the two forces of Turbo Charging and Direct Injection.

I believe you are correct.

BUT, I also think the name for the the V6 Turbo engine(which debuted first) evolved into Twin Force being used in reference to the dual turbo setup and big HP, by both the media and the general public -- which I think is a big part of the reason Ford didn't use the name, as how it was perceived was not what they intended.

I personally like "TwinForce" much better than "EcoBoost"

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[Dirk McGurck]

They should call it an ST or SVO nothing else really makes sense, or makes the name too long.

 

[GTsquid]

If you think Ford is afraid of branding its "tough" cars EcoBoost, think again.

 

[JonnyMustang]

If you think Ford is afraid of branding its "tough" cars EcoBoost, think again.

Yep, EB has tremendous flexibility with Ford. They can market it as green and lean or as added grunt and torquey. So you can bet there will at least be an EB badge on the Mustang.

 

[RedRex06]

I'd love to see an SVO badge on a legitimate high performance model, but if I end up with an Ecoboost 'Stang myself, once I swapped the turbo and tuned it out with an exhaust and whatnot I'd put my own SVO badge on it, in the modern font.

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