ElSanchez302
Well-Known Member
- Joined
- Jun 9, 2015
- Threads
- 2
- Messages
- 78
- Reaction score
- 12
- Location
- Los Angeles
- Vehicle(s)
- 2018 GT PP1
Larger dealerships that move alot of cars and hit their dealer bonuses don't see the interest being paid on lot cars as a reason to buy or sell cars any faster, slower, higher or lower. It's a cost of business...like taxes. And when they were new, we charged over sticker on them too and guess what, those that paid extra are now getting even more for them, which proves one of my points. They are taking no loss. BTW, I have about 7 GTs in stock that we are in no mood to sell unless we get top dollar for them. Well over a million in inventory and no complaints about interest being paid on them...and I love walking by them to admire every day. :hail:If your place bought the FORD GT's. Let's say you actually bought them, title and keys in hand ...they are yours. Then I would agree...Sell them for whatever your heart desires. Because they are yours to sell. Whatever subjective reasoning you have behind that set price is yours to defend and justify to your targeted market. And if they buy that line of crap then you deserve them as your client. It only means they have a lot more money than brains.
If however you have the cars just like the majority of dealerships have them...on a consignment through the manufacturer financing with a ticker going that depreciates your profit the longer it sits in your inventory then I completely fail to see how you can even justify any reason other than simple greed as the motivation for a 100% markup. Its just obscene and the reason why the stereotypes of the vultures that work for dealerships is perpetuated.
And who said anything about 100% markup? That's not our business model. If the GT350 had been priced at $100k and had $10-15k markup for the dealer, there might not have been an ADM. But since they aren't, and the margins are obviously not that big, and there are buyers who really want the car enough to pay an extra few thousand, everyone wins other than those not willing to pay the ADM. Sorry, you'll have to wait then. Or buck up, and enjoy your new car. YOu blame the dealers, but as I said, we respond to the market. You get a taste of what you think is the market from the Forums here, but it's a very small sliver you are seeing from a group of great Mustang enthusiasts who all hope/wish we could get that perfect "deal". Sometimes these guys win and get one at sticker or close to, usually from some small dealer in the middle of nowhere. And, quite honestly, if a dealer is getting 1 or 2 cars and they are giving them up at sticker, well, that doesn't make a whole lot of sense from a business perspective. That's biz 101...dont' leave money on the table.
They are not skewed. You simply don't see it because you believe that paying retail or over is "wrong". Really? What about those people that line up outside Apple stores to buy new products to resell at a profit? What about all those places that sell new PS4's and Xbox's waaaay over list and people pay it to have the "first" one. How about all those people that pay waaay over sticker for a new set of Jordan's from Nike. And those are not limited production peices with future value. Well, maybe the Jordans. lolYou might be a nice guy, a family man, but your sense of ethics here is completely skewed. The cars are not really yours. You're the salesman representing the Manufacturer and hoping that the brand identity and owner loyalty will maintain your business. What you do is alienate the projected demographic that FoMoCo really targeted and go straight for harpooning the whales well above that intended demographic who really do have more money than brains.
We do not alienate anyone. I keep saying it, the market for ANY product is what someone is willing to PAY for it. If I have 20 cars and they all sell for over sticker, who is right? And $70k market is not "whale" territory. Not even close. And Galpin has one of the most loyal customer bases ever. We treat our clients right, all the time. Especially in a situation where someone is paying good money for a car. We roll out the red carpet, friend. I always tell my clients, I might not be able to help much on the price, but I promise to find you the best interest rates, top dollar on a trade if you have one, and/or hook you up on an extended warranty. We can make good in other areas.
Like I said, I would never pay that kind of money, but that's why I won't have a GT350 and I'll have to suffice with my lowly 2015 GT PP.
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