Rumor: S650 Mustang 4-Door Sedan Will Debut in 2022 with 3 Engine Options

[Ace]

The Mach-E is already a VW product in significant ways. All that's left is for the Ford family to sell what little soul they have left to the VW devil.

Wait until you find out about the '95 Ford Galaxy / VW Sharan

It's absolutely common practice in the industry to share platforms or technology that can't be financed by one carmaker alone.

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[gmupatriot]

A 4 door V8 powered Mustang with a usable backseat would probably outsell the coupe.

It sure would and this would be a great thing because it would allow Ford to keep the 2 door design alive. If we strictly rely on 2 door Mustang sales, I doubt the 2 door Mustang would last for another decade as it won't be profitable enough for Ford to keep making low volume cars. However, if the 4 door version is selling like hot cakes, then the 2 door could be kept alive as well. That's just my uneducated guess haha

 

[Bikeman315]

It sure would and this would be a great thing because it would allow Ford to keep the 2 door design alive. If we strictly rely on 2 door Mustang sales, I doubt the 2 door Mustang would last for another decade as it won't be profitable enough for Ford to keep making low volume cars. However, if the 4 door version is selling like hot cakes, then the 2 door could be kept alive as well. That's just my uneducated guess haha

I disagree. It is not uneducated and it is not a guess. I think you are 100% correct. We have been saying the exact same thing about the Mach-E. The success of the Mustang brand would be a win for all of us.

 

[MustangMontreal]

I disagree. It is not uneducated and it is not a guess. I think you are 100% correct. We have been saying the exact same thing about the Mach-E. The success of the Mustang brand would be a win for all of us.

Ford is the brand
Mustang is the model
What would you call a future Mustang?
Mustang ‘Mustang’?

How about Corvette ‘Cobalt’?
Or a Mustang F-150?

All the power to new technology, brand diversification and manufacturer platform sharing

let’s see what happens in future

 

[Bikeman315]

Ford is the brand
Mustang is the model
What would you call a future Mustang?
Mustang ‘Mustang’?

That is sooooo 2020

In 2021 the manufacturer is Ford, the Brand is Mustang, and the model is either EcoBoost, GT, Mach 1, and Mach -E.

So a future Mustang would be called a Ford Mustang Ecoboost, a Ford Mustang GT, a Ford Mustang Mach 1 (or hopefully a "Boss") or, and last but not least, a Ford Mustang Mach-E (yuk!)

 

[OX1]

Doesn't seem like an equal comparison to me. There are several models of Porsche, each with a distinct name. When a new model emerges, it gets a separate and distinct name, which protects the character of existing models. There are plenty of names in the archives that can Ford can draw upon to name a "new version" 4-door.

No point arguing with that guy. It's a very simple concept he (and many) just doesn't get.

 

[LSchicago]

No point arguing with that guy. It's a very simple concept he (and many) just doesn't get.

True, but it's Ford's call, and only Ford's call. They can call anything they build whatever trademarked name they have. They can make a Mustang Van, and a Raptor 2 seat Convertible if they want. We don't get to dictate that. Don't like it? Buy something else.....

 

[Caballus]

Well it's not an exact comparison but the point is that Porschephiles were up in arms when "their" brand was going to produce a dreaded SUV. Then they were up in arms about a totally electric vehicle. Both times Porsche came out with awesome vehicles and the hoard calmed down. My buddy has a 911, a Macan, and will be getting a Taycan. So is the Porsche brand can be all things to all people so can the Mustang brand. So as they keep making our 911 I really do not care about the other models.

Folks who are fans of any particular make/model are split when it comes to major changes. Nevertheless, a 4-door Mustang is no more a Mustang than a 4-door 911 would be a 911. Likewise for the Ford E thing. Presumably a good vehicle, but detracts from the Mustang pedigree. Porsche was smart enough not to detract from the 911.

 

[Caballus]

We don't get to dictate that.

Ultimately, consumers will dictate. Unfortunately, there will not likely be enough who are loyal to the Mustang legend to talk Ford off the cliff if they decide to go with a 4-door model. We just saw that with the SUV.

 

[LSchicago]

Ultimately, consumers will dictate. Unfortunately, there will not likely be enough who are loyal to the Mustang legend to talk Ford off the cliff if they decide to go with a 4-door model. We just saw that with the SUV.

We just saw with the Mach E that our voices don't matter. Ford Execs will do what they want.

 

[Bikeman315]

We just saw with the Mach E that our voices don't matter. Ford Execs will do what they want.

Well they did add the A10 to the Mach 1 handling package.

 

[spectremotorsports]

I'd say I'm shocked at the overall response to this but I'm really not.

There is an extremely large business case for something like this, and creating it is not only valuable to a huge demographic but also would help ensure some longevity of the two door as .

As far as the naming convention and "pedigree" is concerned: Fords share price has been in decline for almost a decade up until recently. They're leveraging the "Mustang" brand because it has instant recognizable weight with demographics of all ages and needs minimal marketing expense to get buy in. The feelings of a very small demographic of buyers(myself included) are not going to outweigh the market benefits of doing this.

Disclaimer: I would happily buy a 4 door Mustang to compliment my 2-door model. I've been hunting for something with 4 doors that's still enjoyable to drive and has modern tech.

 

[Hack]

you're missing the larger game. By morphing 'Mustang' into a brand/line-up they are supplanting 'Ford' in the eye of the (stupid-ass) consumer. So when Ford sells the Bronco and Mustang brands to VW autogroup nobody will notice. We'll just keep calling it the Mustang X, Y or Z and not be reminded that the corporate parent is VW.

The Mach-E is already a VW product in significant ways. All that's left is for the Ford family to sell what little soul they have left to the VW devil.

Customers aren't that dumb. The car will only sell if it's a good car at a good price. The name doesn't mean crap.

It sure would and this would be a great thing because it would allow Ford to keep the 2 door design alive. If we strictly rely on 2 door Mustang sales, I doubt the 2 door Mustang would last for another decade as it won't be profitable enough for Ford to keep making low volume cars. However, if the 4 door version is selling like hot cakes, then the 2 door could be kept alive as well. That's just my uneducated guess haha

It should be interesting. I thought Ford stopped selling 4 doors because 4 door sedans don't sell well anymore. Most people want pickups and SUVs now. I sure as heck am not interested in the least in buying a larger 4 door sedan.

 

[shogun32]

I thought Ford stopped selling 4 doors because 4 door sedans don't sell well anymore.

they sell plenty. talk to Honda, Kia and Hyndai. What doesn't sell is Detroit-made crapola that had 4 doors. But even there some cars did a decent job: Malibu, Taurus, Fusion.
https://carsalesbase.com/us-ford-fusion/
https://gmauthority.com/blog/gm/chevrolet/malibu/chevrolet-malibu-sales-numbers/
https://fordauthority.com/fmc/ford-.../ford-sales-numbers/ford-focus-sales-numbers/
https://www.goodcarbadcar.net/honda-accord-sales-figures/
https://www.goodcarbadcar.net/honda-civic-sales-figures/
https://carsalesbase.com/us-hyundai-sonata/
https://carsalesbase.com/us-toyota-camry/
https://carsalesbase.com/us-hyundai-sonata/

it's just that Ford/GM doesn't want to spend the time, energy and funds necessary to compete with the Japs/Koreans who have been eating their lunch for decades and putting every more hurting on Detroit. American car companies are "lazy" or put another way addicted to fat per unit profit margins. So as they keep losing ground to rivals they have retreated into what corners of the market they still hold the upper hand.

A purely accounting perspective says to cut your losses and focus your energy at what you're good at. The other way to look at this is the Union is such an albatross Detroit can't make any money unless it's a niche product they can charge outsized prices for. What Detroit should have done was played hardball with the union and/or moved all labor to freedom of association states. Notice how none of the overseas companies are STUPID enough to slit their own throats by getting involved with the UAW.

 

[Hack]

they sell plenty. talk to Honda, Kia and Hyndai. What doesn't sell is Detroit-made crapola that had 4 doors. But even there some cars did a decent job: Malibu, Taurus, Fusion.
https://carsalesbase.com/us-ford-fusion/
https://gmauthority.com/blog/gm/chevrolet/malibu/chevrolet-malibu-sales-numbers/
https://fordauthority.com/fmc/ford-.../ford-sales-numbers/ford-focus-sales-numbers/
https://www.goodcarbadcar.net/honda-accord-sales-figures/
https://www.goodcarbadcar.net/honda-civic-sales-figures/
https://carsalesbase.com/us-hyundai-sonata/
https://carsalesbase.com/us-toyota-camry/
https://carsalesbase.com/us-hyundai-sonata/

it's just that Ford/GM doesn't want to spend the time, energy and funds necessary to compete with the Japs/Koreans who will eat their lunch.

So what is changing if they do a 4 door Mustang?

I agree with you that the market is tight and there is a lot of competition. If you're going to offer a 4 door sedan for sale, it has to be really good and at a really good price or it won't sell many units. It will probably have to be quite a bit cheaper than the 2 door Mustang.

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