Which would be more fuel efficient in a sedan than a crossover. If there's an economic downturn or gas prices shoot up, people will spring for what they need (efficient, quite practical) vs what some want (efficient for what they are, very practical, riding higher).Ballsy. I think Ford is making the right move. It's hard to see sedans making a comeback. If Ford can position itself as the top trucks and SUVs brand then they will be doing very well for the foreseeable future.
edit: Lot of mention of gas prices. Ford wouldn't be doing this move if they weren't planning also on making more fuel efficient engines.
I'm 27 and I couldn't agree more. I'm afraid of the "future" automobile.I spend all day with computers in IT and you just pained a very depressing future to me.
I get a lot of enjoyment out of driving a car myself with a manual, and the idea of everything being silent, automated and little or 0 information from me is VERY depressing to me. Not even in a sarcastic way. I see the future as VERY depressing, bright and shiny place.
It's a whole different game when your SUV struggles to get 10 MPG and the car gets 25-30 MPG. Payback is short.Indeed. People seem to forget exactly what national $4/gallon of gasoline did for truck and SUV sales.
The MPG difference is as drastic as it was when gas was $4 a gallon. I'm sure Ford will cut it close enough that people will still choose SUV over sedan.Which would be more fuel efficient in a sedan than a crossover. If there's an economic downturn or gas prices shoot up, people will spring for what they need (efficient, quite practical) vs what some want (efficient for what they are, very practical, riding higher).
There is zero reason to stop selling a product that is profitable and has a very significant market size.
Im 29 and have gotten over my fears. Us car guys will continue to enjoy our hobby and passion, we will just be fewer.I'm 27 and I couldn't agree more. I'm afraid of the "future" automobile.
If sedans were a small market I'd agree with you. Small markets with profit, albeit very low margins, are the kinds of markets where you question staying in. They become a distraction and drain on the high volume & profit products.The MPG difference is as drastic as it was when gas was $4 a gallon. I'm sure Ford will cut it close enough that people will still choose SUV over sedan.
It's profitable, but obviously they're betting they'll be more profitable without sedans.
Yeah, the Japanese domination is probably another reason Ford left the market. They can't compete. And why would they if the Sedan is heading towards an inevitable irrelevance?If sedans were a small market I'd agree with you. Small markets with profit, albeit very low margins, are the kinds of markets where you question staying in. They become a distraction and drain on the high volume & profit products.
Honda and Toyota just launched brand new Accords and Camrys. They are selling very well.
This. Head over to goodcarbadcar.net and look at the sales data. Sedans and small cars from everyone are in decline and have been for a while now.I mean it's still a big market, but all signs show it in a sharp decline.
Jobs? Hahahahaha. The only thing that matters is getting money in the shareholder’s pockets.Think about all of the lost jobs.