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Which is ironic because profit margins are directly linked to projected sales numbers. The ATP on Alpha based cars might look good but profit margins most certainly aren't as GM definitely expected to sell many more Alpha platform-based models than they have.

The last company I worked for in the industry was a tier 1, and not my first tier one by any means, but even they were becoming scary to mess with. Literally, we had a team dedicated to scouring social media, forums, etc. looking for people either bad mouthing the company/brand, either from...

I've done some time in the automotive industry myself, and it is certainly true that programs like Alpha or CD6 are looked upon as a whole, but individual programs to develop specific vehicles under the umbrella of CD6 are absolutely scrutinized on their own merits as well. In my experience...

Don't forget the Edsel tie-in, or that Ford had built a few models named Corsair in Europe and Australia! That said, I prefer the fighter plane tie-in myself as none of those cars was particularly memorable.

I suspect this is reaching back to the time when the future of CD6 was still fuzzy among the public with rumors of cancellations, etc. During that time, there were some rumors that Explorer might basically be a rebadged Everest placing it on the T6 platform, but they were never more than rumors...

Didn't realize they had specifically mentioned the full name, thanks for bringing that to my attention. Either way, that is exactly the name I expected so it's not a surprise.

We actually don't know how the next generation GT500 will be 'officially' named yet. Though, I don't expect them to try and squeeze Cobra into the name because it will already be a mouthful, but it won't really make a difference. Any car with Shelby and GT350 or GT500 in the name has a little...

Performance of the new Camaro is stellar, truly. However, in general, I think most people dislike the styling and I think the same can be said of the visibility. Overall, I think that was a poor decision on the part of Chevy because of the significance of these areas to a purchasing decision...

Hey guys, I used to be a regular on TMS many, many moons ago. I just got out of a Lincoln MKZ I was never overly happy with, currently I'm pedaling a Focus sedan and have a 94 Eddie Bauer Bronco as a toy. I'm seriously considering a new Mustang in the next couple of years, just trying to decide...

A color that absolutely, positively won't happen but should; Presidential Blue.

I don't understand the negativity in either direction with these cars, never have. For those who are interested the 67 and 68 Shelby Mustangs that started it all for the big block cars were both technically named like the following... In 1967 Shelby was the manufacturer, GT was the model name...