Grintch
Well-Known Member
- Joined
- Nov 7, 2014
- Threads
- 15
- Messages
- 1,894
- Reaction score
- 796
- Location
- Hunstville
- Vehicle(s)
- 2015 GT PP
If GM came out with a highly desireable car, there is nothing they could do to stop markups. This is purely a case of supply and demand. The SS1LE and ZL1 are made in higher volume and are simply not as desirable as the GT350/GT350R. That’s not to say they aren’t a good value (they are). People pay for exclusivity and uniqueness, and the 5.2 Voodoo engine and fantastic chassis of the GT350 offer that.
There is plenty you can do. Make enough to satisfy demand.
I have never understood the business case for building a special edition cars in such small numbers that the R&D is split across only a handful of cars and that the demand so outstrips demand that dealers make a killing on ADM. Remember, Ford doesn't make a cent of that ADM. So essentially Ford is throwing away money twice.
I guess at least they are not selling out before they even reach the market, and yet the manufactures pays to fly the automotive press to exotic locations to test them. So they can tell all the people who can't buy them how good they are. This has become crazy common and really ticks me off (looking at you, BMW, Porsche, Lamborghini, etc.).
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